Managing your business finances can feel overwhelming especially when you’re not sure who you need on your team. Do you hire a bookkeeper? An accountant? Or do you go straight for a CFO?

Here’s a quick breakdown

Bookkeeper: Tracks income, expenses, invoices, and keeps your records organized.

Accountant: Prepares reports, ensures compliance, and files taxes.

CFO: Creates financial strategy, forecasts cash flow, and positions your business for growth.

Think of it like this:

Startups → Bookkeeper

Growing SMBs → Accountant

Scaling / Investor-Ready → CFO

Bottom Line: These roles complement each other, not compete. Together, they build the clarity, compliance, and strategy every business needs.

👉 At ASO Financial, we help you access all three levels without the corporate cost.

📩 Ready to discover which role your business needs today? [Book a consultation] www.asofinancial.com / [email protected]